How Might I sell you a bridge if I AM not a Manager ?
You think the LinkedIn network helps us to find a job, right? Many of us just sell products, as well as ads. Many of us just sell products, as well as ads. That's just a part of the story of the social network.
Owner's time is rich and full of creative, innovative ideas. I am not a manager, and not a seller person, at all. Now I am working as SEO Strategist, but part of my background is as a designer, that's why my tasks are not to sell you a bridge but to draw a blueprint of what it looks like after it has been constructed and add the cover photo banners to the LinkedIn profile (1584 wide by 396 high).
“If I work as a Strategist with the site my question will be about target prospects, your ”a potential customer who has been qualified as fitting certain criteria.” that’s based on Google sept, but how to find your target audience? ”
Designers use banners, as well as Strategists sometimes help with lead generation. This will help to sell it. At this point and time, it is not a problem to buy anything, but it’s really hard to sell it.
Let’s say, I decided to design a bridge. Who needs a bride, how can you sell it? I have no idea what makes a bridge? What is its functionality, that's why to complete the task I jotted down a few statements:
The idea of a bridge is to connect something.
Bridges make connections.
We connect each other with bridges.
It will be good to connect ears whis bridges
Bridges seller could be a person or a company
When you sell a bridge we sell connections
After I have taken enough notes I started brainstorming using HMW questions to understand the solution for the bridges seller? HMW questions is a really tricky process but a good How Might We:
How Might We show connections?
How Might We can understand what we could connect with bridges?
How Might We can show the process of making connections?
How Might We can show what we really sell if it is not a bridge
Without opening my portfolio could you guess, what these companies can really sell?