Master and destroy vs MC’stop.
The #solution from the famous #brand, so #creative MC’#end!
This is My Creative Strategy About:
As a Strategist a long time ago I started training my own creative thinking skills. When you are a #creative thinker, the best way to have fun is with not only something famous, as #MCDonald’s #brand, but also with something horrible, #like one of the 7 deadly sins, gluttony.
This article is one of the creative thinking examples for famous McDonald's branding.
II put in my mouth one of the most high-calories hamburgers #McDonald’s, have a bite of french fries, and drink a glass of coca-cola. Isn't it an example of the ways of eating that leads to obesity? I decided to do an #ux_research on the #McDonalds #brand solution. Before I even stated McDonald's branding design, I googled the definition of one of the 7 deadly sins, gluttony. The first definition which I found in #Google:
“Gluttony denotes, not any desire of eating and drinking, but an inordinate desire... leaving the order of reason, wherein the good of moral virtue consists." (2, 148, ad 1) It’s interesting to me, that the definition was not from the Bible, but from the famous Muslim scientist,”
— Al Ghazali.
The desire for food:
Even imam Ghazali quotes do not solve the problems of fast-food brands like Coca-cola, or McDonald's but give us an understanding of the strong feeling like Gluttony, desire… Based on the creative thought of open-minded quotes by Al Ghazal, I start research on feelings.
“Quoting Imam Al Ghazali hove we understand the meaning term: “Desires make slaves out of kings and patience makes kings out of slaves.””
Think about it.
My creative problem solving of #McDonald’s prototype can’t be without statements about Gluttony :
“Even McDonald’s mission is a statement: “McDonald’s brand mission is to be our Gluttony favorite place and way to eat and drink.”
Our worldwide operations are aligned around a global strategy called the Plan to Win, which centers on an exceptional customer experience – People, Products, Place, Price, and Promotion.
“We are committed to continuously improving our operations and enhancing our customers’ experience.” Something like Gluttony customer experience.”
Eat it.
McLobster sounds so tasty, but, so Gluttony at the same time.
McGrattan Croquette (known as Gurakoro in Japan) consists of deep-fried macaroni, shrimp, and mashed potatoes. It’s definitely a killer dish!
Desire to enjoy Rude employees; Poor service.
“McPizza- Pizza reminds the clients called it Hot Pockets, according to the words of sponsors, it failed miserably.”
WOW McSpaghetti - the regular menu item, even it sounds horrible.
McAfrika - “contained beef, cheese, tomatoes and salad in a pita-like sandwich.” According to the reports of it was the biggest marketing catastrophes McDonald's in a pita.
“Taste McDonald’s #BRAND, before LIFE EVEN, #MCEnd”
“It’s a regular McDonald’s menu option, which sounds creative, but better it would be more healthy.”
Can McDonald's this Toys Be Recycled?
ACME recycle:
“Does it look like you can this is recycling?”