Re-mind-able

BRAND, Memorable

BRAND, Memorable

Re-mind-able BRAND, Memorable BRAND, Memorable

Ruslan Smirnov

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Ruslan Smirnov 〰️

Hi there! I'm Ruslan Smirnov, a TBI survivor and digital marketing enthusiast who steers the ship at Memorable Design while connecting with clients. I have some memorable tales to share from my journey of bringing people together. While graphic designers often get praised for eye-catching visuals and smooth websites, we're also skilled at conjuring up SEO magic. We're not just your job hiring near me solution.

Design Storytelling today!
RemindAble

While graphic designers often shine for crafting stunning visuals and sleek websites, we're also quite skilled at weaving SEO wonders. We're not just your quick go-to when searching for a nearby job.

Find a brand strategist near me, today:

Ever wondered how storytelling can supercharge your reach? Using just that, I'm cranking things up with a Pay-Per-Click (PPC) campaign to pull in qualified leads for my projects. I'm curious about my latest adventures or keen to look at my design secrets. Go ahead and smash that like and follow button on my social media channels. Your support fuels our creative community and keeps the innovation flowing!

Memorable brand approach

As a brand strategist, I've been diving into researching talent. I've launched my PPC campaign for Mother's Goshen Grooves, targeting a unique brand strategy. Catch up with me by liking and following my Memorable Design social media!

Search results page for 'Goshen Groovers' showing multiple links and descriptions of dance fitness classes, organizations, and social media pages related to the Goshen Groovers dance community.
Oshen Groovers logo with a stylized whale tail inside a circular border, featuring the company name in blue and purple text.
A photo taken inside a tunnel on March 16, 2020, showing a white bus with red brake lights, and additional vehicles nearby. The image is associated with Fitbit, displaying activity data: 13,267 steps, 27 floors climbed, 6.09 miles traveled, 3,599 calories burned, and 106 active minutes.

Let's Connect and Grow Together

Your involvement means the world to me. Whether you're here to learn, share, or be inspired, you're a vital part of this journey. Our community is a space where design enthusiasts and professionals can exchange ideas, discover new trends, and support each other's growth.. 

Join the conversation, share your thoughts, and let's inspire one another. Your engagement fuels our creative spirit and shapes the future of Memorable Design. Together, we can explore the endless possibilities of design and strategy.

Remember, your likes and follows are more than clicks—they're connections and commitments to a shared vision. Thank you for being a part of our story. Let's continue to make it unforgettable!


Make an appointment

Graphic design and social media marketing:

 Since diving into local search results, I've accumulated much experience. I thrive on creating personalized branding and marketing strategies that resonate with each client's unique style.

Make it

A large conference room filled with attendees watching a presentation on stage, with a screen displaying "Power Up."

Memorable

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Marketing strategy

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Memorable 〰️ Marketing strategy 〰️

Make it

I've been navigating the local search landscape for quite some time now and gained a wealth of experience. I love crafting branding and marketing strategies that align perfectly with each client's vibe.


My Strategy for Local Branding & Marketing

  • Unforgettable Logo: A catchy logo is like the face of your small business. It grabs attention and lays the groundwork for the rest of your brand vibe.

  • Boosted Local Search Visibility: Tweaking title tags, meta descriptions, and alt text ensures your business pops up when people need you, always matching what they're looking for.

  • Community-Centric Campaigns: Build strong relationships with local folks through smart social media tactics and engaging events—it’s all about trust and loyalty.

  • Impressive Portfolio & Website: A sleek portfolio and a user-friendly, stylish site do more than flaunt your skills—they draw in and win over customers.

My CD 25

Achieving Measurable Results

Blending creative graphic design with savvy SEO techniques, I'm all about shaping how brands are seen both online and offline. Whether designing eye-catching visuals or crafting content that search engines love, every move is aimed at one big win: boosting visibility, engagement, and conversions for local businesses.

If you want to polish up your local footprint and showcase your unique vibe with clarity and punch, this strategy ensures your brand story and search visibility swing in sweet harmony.

Graphic design and social media marketing:

And let's not forget—a memorable logo can be a game-changer for small local businesses, crafting a strong brand identity and boosting that all-important brand recognition.

Memorable Design

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Memorable Design 〰️

I am proud of it

Here’s a nugget of wisdom: a solid on-page SEO strategy for local businesses like my Memorable Design often relies on our favorite trio: title tags, meta descriptions, and alt text.

Meta descriptions are short paragraphs that summarize a web page’s content. They're like the handshake between your website and the search engine—setting the tone, sparking curiosity, and sometimes being the deciding factor that entices users to click through. Crafting these snippets with care improves click-through rates and aligns your content with user intent, making your pages more attractive to search engines.

Think of them as the elevator pitch for your web page—a concise and compelling summary highlighting the benefits while teasing the following engaging content. When done right, they can transform a casual browser into a dedicated visitor, paving the way for deeper engagement with your brand.

I still remember creating my first social media marketing strategy, which I carefully planned and set up to help drive more traffic to the local Roccoroma store’s website. It was an exciting project where I focused on building engaging posts, choosing the right platforms, and finding ways to connect with the community online to encourage them to visit the store’s site.

My brand recognition:

 Before the pandemic hit, many pro designers, myself included, jumped on social media to flaunt our graphic design skills, boost our brand recognition, and link up with local communities to drive engagement and send traffic to client sites.

I am not just designing social media graphics like reels or Instagram stories for my brand recognition— I also leverage broader strategies such as building comprehensive marketing campaigns, strengthening community engagement, optimizing SEO elements like meta descriptions, and showcasing my design expertise through a well-crafted portfolio and website to drive meaningful traffic and engagement 

  • Choosing the right platform is like picking out the perfect outfit for a big occasion—it sets the tone for everything! Design software is your trusty sidekick, making those text and images pop into stunning portfolios. And getting that SEO game right? That's the special ingredient that gets your website the attention it deserves.

  • It's not just a smart move; it's like putting a spotlight on your content for both your readers and those search engine bots.

Google loves highlighting websites that deliver a fantastic experience with straightforward, honest content. Trust me; I embarked on a journey to get my website portfolio ranked—and here you are, reading along with me!

Rank it

Orange County, NY, web design and development:

Hey there! If you stumbled upon this through a search, it means I've mastered some significant challenges! In graphic design, we craft captivating images, icons, and interactive elements that make user experiences pop. In Orange County, NY, I'm showcasing my skills to boost your brand's visibility with sharp location-based SEO. It’s about those coveted Google nods and making your brand shine locally.

  • That's a nod to my SEO finesse! As graphic designers, we create visuals like icons and interactive elements that make user experiences really sing. I want to help your brand rank better in search results for web design in Orange County, NY. We'll optimize your website with those location-specific keywords because Google and your audience love that local connection.

I've got some juicy secrets that helped my website and my Memorable Design business rise in the ranks, and I'm eager to share them with you. Want to know all my secret tricks? Just hit that booking call button below!

Did you reserve your spot?

Let's build your unforgettable brand identity together!

Awesome! I'm excited to connect and boost your website to stellar design and SEO standards.

Ever wondered how to launch your brand’s website into the stratosphere with SEO-optimized content?

Stick around, buddy!

Make it stand out.

Crafting a powerful and unforgettable brand identity means nailing a few essentials: choosing the right website builder and templates, picking the perfect keywords, using top-notch SEO plugins, and more. A snappy meta description? That's a game-changer! Visual elements are how you build a brand that hits home—playing with shapes, colors, and typography to send your brand's message loud and clear. Pinning down your brand’s core values is key to creating that emotional connection with your audience. Knowing your audience ensures your message resonates with what they need and want to hear.

Awesome! I’m excited to finally meet you and elevate your website to the premier levels of design and SEO.

Do you want to uncover the secrets to ranking your brand’s website with SEO-optimized content?

Stay tuned!

Taking your brand to new heights relies on several components: website builder and templates, targeted keywords, SEO plugins, and more.

Dive into an example of my killer meta descriptions. Visual elements are vital in shaping a brand identity by clearly conveying ideas through design elements like shapes, colors, and typography. Clarifying your brand's values is crucial as they form the backbone of your brand identity and messaging, forging a strong emotional connection with your audience. Grasping who your audience is plays a big role when shaping a brand identity and dialing in on content for SEO, ensuring your messaging strikes a chord with their unique needs and dreams. Reach.

Care to Remind Me?

Make it stand out

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. 

Countless factors and a growing design skill set nudged me toward discovering my true potential.

Ever feel like you're on a mission to create the perfect portfolio website? I was right there with you! My journey took off with sheer determination to craft the most outstanding portfolio website and use various SEO techniques to boost its ranking. My love for design and SEO powered this adventure, inspiring me to develop memorable and impactful strategies. In my design projects, I honed in on artistic and decorative effects to elevate visual appeal and effectively communicate ideas.

SEO Agency
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Create it

Tiny tweaks in design and SEO are like the secret sauce, right? The real magic lies in those little details that make the user experience and search success pop.

Take meta descriptions, for instance.

Focus on primary keywords.

  • Keep a unique and active tone.

  • Stay within 155 characters.

Creating impactful brand identities isn’t just business—it's passion. Design elements are the heart of crafting eye-catching and functional visuals. When envisioning my brand, I knew I had to shine and not get lost in the crowd.

Remember life before the Internet, like a big game of hide-and-seek? These days, it’s all about delivering fantastic results that leave you grinning from ear to ear. And I was totally on board with that!

Office desk with computer monitor displaying color wheel, surrounded by colored pencils, papers, and sticky notes on the whiteboard in the background. Overlaid text asks, "Can your brand story do more than just look good?"

Make it

ITo make my brand stand out, I needed to rank with my name, Ruslan, which is popular in Caucasian culture.

Derived from the Russian version of the Turkic word Arslan or Aslan, Ruslan means “Lion.” This became my inspiration for building my brand identity.

I proudly display my expertise and successes through my portfolio and projects, offering clear examples of effective branding and SEO strategies.

The tiniest details in design and SEO require fine-tuning because attention to detail is critical to user experience and search engine success.

In Caucasian culture, "Ruslan" is a variant of the Turkic word Arslan or Aslan, meaning "Lion." This was the primary inspiration for creating my brand identity.

I demonstrate my expertise and results through my portfolio and client projects, showcasing successful branding and SEO strategies.

circle-day 20 24
communicate with leon emogy

Jumping into the world of strategists started for me with the HV tech festival’s strategic research planning and optimizing organic search results.

My brand recognition:

This experience sparked the idea of starting my own branding or marketing agency, which led me to develop an Omni approach to my skills.

This inspired me to apply this comprehensive approach when choosing the best platform from branding and search engine perspectives.

Squarespace vs WordPress: UX & SEO Options - WordPress V/S SquareSpace

Let’s Chat About Squarespace

Hey there, friend! Jumping into the world of Squarespace felt like discovering a brand-new playground teeming with possibilities. Ever find something so fascinating that you can't tear your eyes away? That's exactly how it was for me with Squarespace’s design.

Isn't it wonderful how the right template can spark endless creativity? It was like the excitement of starting a fresh book or reconnecting with an old friend. This platform really had me captivated, and believe me, it's packed with charm when it comes to design and user-friendliness.

Make it

So, what's your take? Ready to dive into some branding adventures with a dash of design flair? Let’s craft something truly unforgettable!

Through exploring everything from WordPress themes to Squarespace setups, I noticed how distinctively each platform structures its content.

Most graphic designers lean on specialized software to shape their creations, ensuring they're prepared for the professional world. Best practices in design and SEO are essential in crafting a portfolio that stands out and attracts the proper attention.

But honestly, it was Squarespace’s design that really piqued my interest and drew me in.

A person working on a laptop in a room with multiple monitors, shelves, and a window with curtains, with additional screens and electronic equipment visible in the background.

Reserved it?

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Awesome!

Reserved it? 〰️ Awesome!

Building a website, crafting SEO-friendly content, and designing a memorable brand or portfolio is not easy.

Here's a fun fact: There's something that's even trickier than it seems!

Visual elements, like buttons, color schemes, and nifty interactive features, are vital tools for designers to make the user experience pop in web design. Organizing the content and optimizing your website for users is key, ensuring visitors can easily find their way around and engage with what you've got to share.

So that the readers can get a vibe from your story!

But you might be wondering...

Logo for 'Memorable Design' featuring a blue and yellow brain-like icon with a pencil tip, and the text 'Memorable Design' with the slogan 'Be Seen. Be Remembered' highlighted in blue.

I won’t dive too deep into the nitty-gritty of 'how to make a Squarespace website on a local computer' or get tangled up in complex stuff like MySQL databases or FTP client servers.

— Ruslan Smirnov

Make it

Well, it’s really all about weaving a story that breathes life into your website. Graphic designers find themselves in all sorts of places—advertising, marketing, publishing, you name it. They're kind of like artistic chameleons, whether they’re freelancing, or nestled in agencies or companies.

Dropping some nuggets from your own experiences? That adds a ton of flavor to your content and can help others better understand what you're talking about..

The first image shows a list of phrases related to learning and environmental issues, with some phrases like "living to learn," "edelstein meaning," and "live 2 learn." The center features a logo with a stylized image of two hands holding a heart, flanked by the letters "L" and "O" in blue, and the middle part featuring an orange and white icon, possibly a bird or a symbol. The second image depicts a workspace with two screens showing a presentation or website titled "Living to Learn" in blue with cartoon-like graphics and text, accompanied by a microphone, a laptop with an open document, and some other office equipment.
2022 LAX logo with stylized numbers and letters, featuring blue, white, and orange colors.

SEO fun with Squarespace.

Building this Squarespace website was also a way to practice my English.


I started my blog as a fun way to improve my English skills. I got into the groove by writing product descriptions and blog posts, which was the beginning of my storytelling adventure.

I initially played around with Squarespace 7.0 templates. The insights I got from the General Assembly UX Design Course were a huge help. For aspiring graphic designers, internships are golden opportunities for hands-on experience and to soak up knowledge from seasoned pros. After that, I dove into the hunt for user research jobs. Crafting something unique with templates is a must. You don't want your site to look like a clone of someone else's. Be original—stand out!

When writing a blog, consider how each post can highlight your skills, such as demonstrating product workflows or sharing insightful case studies to enhance trust and authority.

Connecting your distinct pages is a great way to supercharge your SEO. Linking to related pages is key, guiding users and search engines to valuable content and boosting your site's reputation. Plus, top-notch content can also lift your conversion rates.

The Brine Squarespace template really stood out to me. Especially those gorgeous index pages. This template family forms the backbone of my SEO strategy.

Rank it

Drawing insights from my LinkedIn crowd:

Learning and training are super important, but crafting a portfolio differs from running an e-commerce site. That’s why I set my sights on finding a job. First, I needed to expand my network, which kicked off with my exciting trips to Manhattan.

Ruslan Smirnov

My LinkedIn network blossomed quickly, even though I wasn't initially familiar with LinkedIn’s unique audience. Many graphic designers explore different career paths and work settings, diving into augmented and virtual reality fields. Now, my LinkedIn family is about 5000 strong. Check out my portfolio or website if you want to see my projects in action. It's tricky to gauge how long prospective employers spend on resumes if you're not actively job hunting.

My network on LinkedIn:

Week after week, search for the right job employer on LinkedIn, or other job boards, and do not know about ATS-optimized resumes, or how to help job descriptions during a remote job search.


When I started thinking about my own eCommerce SEO strategy, I asked my friend: How is Squarespace for SEO? Will it affect SEO and ranking based on search volume?

Building a website is difficult, so I had to analyze everything from software, its effect on SEO, and SEO research, from long-tail keywords to SEO plugins. Tracking your website's rankings can help you identify areas that need improvement and boost your site's visibility in search results.

The friend knew I had found SEO tips on the Squarespace platform from my research. I realized that the tools on this platform should efficiently work with keyword optimization in blogs, as well as meta description tags and titles.

My goal is a platform on which I can build an SEO-friendly website with beautifully made portfolio templates and blog pages.

I started growing my skills as a local SEO strategist:

I am not a native English speaker, and with a different background, it will be hard to find a job, so my goal was to polish & improve my English. To become a graphic designer, one must follow various pathways and acquire qualifications, such as education, skill development, and portfolio building. I started a blog to practice my English.

I posted blog entries daily, but what can a job seeker write? After much thought, I wrote “What User Experience is for a Strategist.

— Ruslan Smirnov

I enjoyed my trips to Manhattan; there were memorable moments and events.

These special moments contributed to unforgettable experiences in my career journey, leaving a lasting impression and shaping my path forward. I spent days waiting for the following job alert on my LinkedIn, and spent days in NYC.

I now have many benefits as a Squarespace Circle member. I am also learning WordPress, but I was learning and enjoying American life then. That’s how I started building my portfolio.

book SEO

My portfolio as a Squarespace SEO specialist:

My portfolio as a Squarespace SEO specialist:

When I started building my portfolio website, I planned to show the world the life of a creative strategist searching for a job in the United States.

To achieve this, I used symbols from my favorite book, The Little Prince by Antoine de Saint-Exupéry.

Let’s talk visuals! They’re the secret sauce in my creative endeavors, particularly in manipulating graphic design and UI elements like buttons, color schemes, and interactive features to supercharge user experience. Plus, making these accessible to everyone ensures that all users enjoy a friendly and inclusive site.

Remember when I first dived into setting up Google Analytics and my webmaster profile? What an epic journey! Graphic design software became my go-to tool, sharpening my creativity and giving me that competitive edge.

Make it

After analyzing my site’s stats, I discovered that optimizing video content for SEO was a game-changer for visibility and user engagement. Seeing my portfolio take off in search engines was like watching it bloom, and the job offers started rolling in weekly.

Things got interesting when the site builder updated to version 7.1, challenging me to learn and adapt. While Squarespace has SEO quirks, understanding optimization unlocked my site’s potential. Its stunning templates and user-friendly interface were hard to resist.

But hey, content strategies aren’t one-size-fits-all. Boosting visibility means effectively promoting new content through newsletters, community chats, and good old-fashioned word of mouth.

  • It’s like comparing apples to oranges. The former is perfect for portfolios, while the latter is a beast for e-commerce. My articles gained traction, solidifying the big impact on SEO and content relevance.

A black and gray illustration of a wolf howling with a bottle in the background, seen through vertical bars.

Squarespace 7.1 dazzles in e-commerce, boasting features like product categories and breadcrumb navigation, which led me to explore WordPress.

My mission? Craft unforgettable experiences through thoughtful design and irresistible content, ensuring my work leaves a lasting impression.

Choose it today:

Figuring out the best platform, hosting account, or template can feel like a puzzle.

Want to make a smart choice and save time, effort, and money? Picking the right platform is key. And don't forget—a catchy domain name that mirrors your brand and boosts your SEO can be a real game-changer. Knowing how design software fits into this can really set you apart.

Let’s chat on a free consultation call!

If we’re a match, I’ll guide you through web design and development + SEO, covering everything from crafting descriptive URLs to making them search-engine-friendly.

Not only will this make your brand stand out, but it'll also boost it!

15-min FREE

Squarespace vs. WordPress: The SEO Showdown!

  • Did you know managing SEO for Squarespace is often simpler than dealing with WordPress? It's essential to handle your file migrations with care to control your search visibility and privacy.

  • Graphic designers work in various settings, such as advertising, marketing, and publishing. Choosing the right platform or migrating your site can be quite the adventure—time-consuming but necessary.

  • WordPress thrives on plugins. For example, you'll need one to connect your WordPress site to the Google Search Console. I also started exploring how to incorporate breadcrumbs into Squarespace portfolios. Backlinks? They're a golden ticket for boosting your site's authority.

  • Remember, you got this—whether it sounds professional or just like you. With over 1.5 billion websites, my journey with Squarespace started with a whimsical trip to the Woodbury Commons shopping center in New York. Trust me, effective SEO can supercharge your traffic and boost your brand.

  • And then came the pandemic, shaking things up. Life went digital with everyone glued to social media. As an SEO strategist, adapting to this new norm wasn't entirely new.

Advertising and tech sometimes make you wonder what's real. I’ve been there! However, my research trips to NYC kept me grounded and on track. Creative packaging can leave a lasting mark on your customers, and a sprinkle of creativity is the magic ingredient in crafting unforgettable branding and visual identities.

TTR SEO:

Hey friend, have you ever wondered how the post-pandemic world reshaped eCommerce SEO? I did! So, I dove into the world of Semrush tools to decode how online businesses tick. It's like a backstage pass to the internet's magic show!

And guess what? My Squarespace Circle membership opened up a treasure trove of opportunities. Plus, with my WordPress portfolio, I've been comparing results like a detective on a mission. This inspired me to launch Remindable, my own SEO strategy wonderland.

One fun challenge? Generating organic traffic. But hey, Rome wasn't built in a day. And for a quick win, PPC campaigns are like rocket fuel! Mastering both skills? That's my secret weapon.

I teamed up with TTR LLS, a truck and trailer company, to rev up their online presence. Think about SEO and design sprucing up their brand so they can park on Google's first page! This collaboration fueled my creativity and strategic thinking.

I also explored drag-and-drop tools like Elementor and made myself at home with the Gary, Indiana map. Who knew truck tire shops had a strategy playbook?

Keen on sprucing up your website’s SEO or design? Let’s chat! Lock in a consultation and let’s create something memorable—because your brand deserves to shine!

Tap here to check it out!

Many developers, designers, and marketers find this WordPress plugin to be a gem. I've spent countless hours crafting my portfolio sites and reading Squarespace eCommerce reviews and other professional builder platforms.

Building a new site is like piecing together a puzzle! You've got to tackle things like setting up a fresh database for content marketing, handling simple yet important tasks such as creating usernames and passwords, and fine-tuning those tiny details like canonical tags. Anre crafting content, remember that the digital world loves all users, so keep those s’so keep those screen readers in mind with the right HTML and descriptive goodies.

I've been on this learning adventure, never hitting the brakes.

Make it stand out

These experiences supercharged my expertise.

All this is to help you draw traffic like bees to honey and design a website that doesn't just sit pretty but turns those visits into connections.

Give me a shout—let’s chat before the line gets too long!

Graphic with the words 'SEE' in large block letters with a gear and magnifying glass symbols.

15-min FREE

15-min FREE