How Might We start playing with #brand strategy Public Library?
Make it stand out.
Brand it.
I’s definitely simpler to say, “Let's design a #brand #strategy for our company than really #designed it!” For example, designing a real #brand for Goshen Public Library.
Build it.
How Might We (#HMW) describe the idea of Public Library?
Grow it.
Before I even stated library branding design, I wanted to find the definition of the term “a branding strategy.” The first Google definition came up as
Long-term plan of Public Library:
A long-term plan of Public Library:To start a long-term plan, I made a research what a Public Library is for people. Do we still need to read books? How Might We describe the term “library?”
Information,
Knowledge
The place to meet people
Collaborate
Research
Search
Not only reading
….
Do you think, my readers, these words define the concept of a Library for you?
Information, knowledge, research, not only reading… These terms do not include, for example, the Internet? A place to meet people - How Might We meet somebody at the Public Library? Can we really talk there? Can you possibly read when somebody talks?
A wise strong lion personifies logo of NY Public Library.
An Owl with an inverted A is a logo of the Albany Public Library.
The image of Patterns from books was chosen by the Rochester Public Library designer.
A Book with a feather is a logo of the Queens Library Brooklyn Public
In some ideas logo can be confused, not to mention the color, font, and tag line, is it looks simply? f colors, fonts, and #taglines.
Does is it look simple in any way?