Rankmath Pro vs Squarespace SEO Tips

Based on my knowledge of search engine optimization I will describe how knowledge which I got at General assembly UX design help to design my own Squarespace site?

Term user experience based on Google SEPT as “the overall experience of a person using a product” based on easily using.
— Ruslan Smirnov based on Definitions from Oxford Languages.

Practically this term is based on user researchers of visual design or digital products, as for me, I use it for brand and SEO campaigns of customers as well as my own. Even SEO strategy of SEO roadmap based on elements of  UX design is the process.

For example, speaking about Squarespace blog templates, when I start writing my first blog posts I do not know how to use tags and posts categories. WordPress site blog web pages I customized based on categories and tags, I wonder could I do the same with a different site builder? That's how I found a professional in a Circle describing an SEO plugin; the same as Rankmath Pro in WordPress.

Later I realized the

Squarespace SEO plugin does not really exist, as well as other plugins it’s nothing else than CSS customization.

How Squarespace custom CSS affects SEO? To be truthful changing CSS code on your Squarespace website will just look different. WordPress websites of course have more possibilities such as schema markups, as well as customizing permalink structure.

WP get_permalink categories structure, the goal permalink is basically an easily understood URL structure for both humans and search engines. Later I realized Compare WordPress categories vs tags later I realized categories in Squarespace work differently.

If you are lucky enough to understand how to optimize slugs for a product or service you do it without mistakes. My own site is basically based on usability testing, so if you look to settings permalinks basic settings have a Plain structure using 301 redirect possibilities we optimize the structure. If to do so in WordPress we are using one of the redirection plugins some of them are really expensive, compared the Squarespace we do not need plugins. Based on the WordPress category page on my customer site first I change the type of getting permalink structure from Plain to Day and name; it gives me a possibility to customize the post id URL. Optimization Squarespace URL structure we need to just optimize description and post title.

So good design as well as SEO all based on research and analysis structure, when we do it possible we have a lot of mistakes. That’s my responsibility as an SEO Specialist, without research this job is not possible. When the Pandemic started many roles changed I thought it would be an end-user experience; How is research passible if we are too buzzy, and no one no what will be tomorrow?  As an SEO Strategist I research both options,  from the design perspective Squarespace is our leader, WordPress has a variety of SEO options, all are individual. Variety WordPress plugins sometimes are so confusing, but SEO optimization recommends WordPress, what is Squarespace used for? Such website builders, the perfect way to show a portfolio of artists or designs, but not for every online store, I recommended it. 

Ruslan Smirnov (Remindable)

A few words about myself. I came from Russia three years ago. Back in Russia, I had an SEO company for 20 years. When I came to the U.S, I have been looking for a job to apply my skills of web and graphic design, research, UX design. Then the COVID happened. I was lucky to be hired to design an online store for a small grocery food market. I used the Squarespace platform for the design and came across with so many issues! I joined Squarespace Circle in hope to get support and answers to the issues I faced during the store and my own website design. The support team in Squarespace does not provide immediate assistance though do not refuse to help, but never state the timeline in the solution of the complex problems. I think it is unfair as I am paying a lot of money for their site subscription and their support.




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